The workmanship of Block-Printing is an example of the laborious and intricate process practised in India. It consists of a technique employing a combination of two different methods: that of printing with a finely cut wood-block and hand painting or Kalamkari work. The result, as you can see, is extraordinarily attractive.

The Master craftsman, who evolved the theme and design and printing the first outline, was usually, as is today also, the head of the family. The rich detail of colouring was then produced by the family assistants, each of whom had their individual skills. Each knew the entire process but carried on the task assigned to them. It is this intricate skill passed personally from members of the family over the generations, which is the secret of India's superb tradition of Block printing.

At INDIGO, we are carrying forward this ancient tradition and evolving further using new techniques.